Digital Ideas & Requests Portal

Globally relevant images and videos

In order to produce the most globally relevant content online we need to consider the requirements of other markets. This includes skin tones, tattoos and cultural sensitivities regarding showing skin. For the upcoming launch we can edit and replace imagery where necessary but going forward it would be great to have a plan so that we can offer a variety of options for pictures and hero videos allowing us to cover all markets successfully. This is of particular interest to the MENA region, but is relevant to all markets in order for us to create a Global vision. 

  • Gravatar Rachel King
  • Jun 9 2016
  • Future consideration
  • Jun 10, 2016

    Admin Response

    Great idea, and if we can share resources with MENA, JP etc then this will be a good system going forward, no immediate solution but def one for us going forward. Debx

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  • Rachel King commented
    June 9, 2016 10:09

    Please include anita@lush.co.uk in updates

  • Rachel King commented
    June 9, 2016 10:12

    MENA do have budget for a videographer, but they will need support and training in order for it to be feasible to employ someone.

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