Digital Ideas & Requests Portal

Enable to subscribe to email newsletters during checkout

Since the launch of GA, email subscribers have significantly fallen as there are less places that the subscription option appears. This has a huge impact on revenue as this is the main channel used for sales conversion.

Most notably, we need to include this option during checkout as a simple check box so that more invested customers sign-up to our newsletters.

  • Brittany Crawford
  • Dec 1 2016
  • Needs more info
I need it.... This month
What part of the business does it relate to? Web, Global Platform
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    Kalem Brinkworth commented
    December 20, 2016 16:58

    Hey Brittany! Do you have any stats/figures showing the impact around this, so that I can show to the team at all? Thanks! :) Kalem